What is WhatsApp Business API?
WhatsApp Business API is a dedicated service that allows merchants to communicate with their customers at scale in a professional, fast and automated way. It is not an app, but a technical interface (API) that integrates with a website or any softwares.
This API allows businesses to send notifications, OTPs, promotional messages, reminders and customer support messages to thousands of customers simultaneously – on popular platforms like WhatsApp.
Key Features:
✅ Sending messages to a large number of customers at once.
✅ Automated replies and chatbot setup.
✅ Send OTPs, ticket updates, reminders and invoices.
✅ 24x7 customer service and interactions.
What is the Tips for Small Business Owners?
✅ Need to send a bill? – Send an invoice from WhatsApp API.
✅ Customer forgot? – Send a reminder.
✅ Need to share an offer? – Deliver the offer via Broadcast.
✅ Customer doesn’t pick up the call? – Explain everything in a message.
✅ Need to provide order tracking? – Send automatic updates.
Get Free Trial !!!
What is the difference between WhatsApp App and WhatsApp Business API?
Many businessmen think that WhatsApp App and WhatsApp Business API are the same, but in reality there is a huge difference between the two.
| Feature | WhatsApp App | WhatsApp Business API |
|---|---|---|
| Usage | Usage for Mobile | Enterprise Level |
| Messaging Capacity | Limited(Broadcast upto 256) | Thousands of messages per day |
| Automation | No | Yes – Chatbots and auto-replies |
| API Integration | No | Yes |
| Professional identity | Limited | Verified Blue tick badge |
Points to understand:
WhatsApp App is fine for small tasks.
But if your business is growing or you want to communicate with thousands of customers, you need WhatsApp Business API.
Benefits of Official WhatsApp Business API for Merchants
With National Bulk SMS, you can take your business to new heights by using the Official WhatsApp Business API. We make this technology easy, affordable and fast for small merchants.
Key Benefits for Business:
✅ Verified Blue tick badge on WhatsApp.
✅ Send messages to thousands of customers simultaneously.
✅ Automated customer service with chatbots.
✅ Send order updates, invoices, tracking information.
✅ High-level communication facility at affordable prices.
✅ Increase both customer engagement and sales.
How to benefit from WhatsApp Business API?
National Bulk SMS gives you complete training from setting up WhatsApp Business API. We make the whole process easy for you, whether you are a retailer, a coaching centre owner, a doctor, an agent or a startup.
Step-by-step process:
✅ Create a business WhatsApp number.
✅ Create a Facebook Business Manager account.
✅ Request an API from National Bulk SMS.
✅ Connect the API to your CRM or website.
✅ Template approval and start messaging.
Why is WhatsApp Business API important for your business?
WhatsApp is the most used app in India. In such a situation, when you connect with your customers through this platform, the conversation becomes easy, fast and reliable.
If you want to take your business digital, WhatsApp Business API is a powerful tool.
Benefits:
✅ Direct connection with customers.
✅ Message open rate up to 98% – much higher than other platforms.
✅ Easy to send follow-ups, deals and offers.
✅ No spam box – delivery directly to the customer's WhatsApp.
✅ Get brand recognition and Increases customer trust.
Whatsapp Business API USP:
- Easy setup for WhatsApp Business API.
- Powerful API for Messaging.
- Real-Time Reporting and Delivery Status.
- Monthly Eental Fees Cover Upgrades & Support.
- Custom Development Options Available.
- Activation Process Takes 2-3 Weeks.
- Personalize Your Business Profile.
